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Keywords: Bullwhip effect
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Journal Articles
Journal:
Strategic Direction
Strategic Direction (2019) 35 (6): 33–35.
Published: 02 May 2019
... and places the articles in context. Findings Building a regional rather than a global supply chain can help firms guard against the damaging impact of the bullwhip effect and increase the stability of their supply chain. The possibility of better communication, greater flexibility, and ability to respond...
