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Keywords: Business analytics
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Journal Articles
Journal:
Strategic Direction
Strategic Direction (2021) 37 (7): 33–36.
Published: 26 July 2021
... research and case studies. Findings Business analytics (BA) can help firms better select and prioritize project work they undertake. Data generated through analytics permits awareness of changes in the operating environment and can be used to inform sensemaking and alongside intuition to enhance...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2021) 37 (2): 1–3.
Published: 01 December 2020
... valued in these scenarios where level of expertise is measured by the number of accurate past predictions. Such information can be used to rank opinions accordingly. © Emerald Publishing Limited 2020 Emerald Publishing Limited Licensed re-use rights only Investment management Business...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2020) 36 (4): 27–29.
Published: 27 February 2020
... Business analytics In order for an organization to remain competitive, and to be able to mitigate future potential issues, there has to be a consideration of strategic management. This is the essential process whereby an organization looks to the future and attempts to strategize a method for decision...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2018) 34 (9): 1–3.
Published: 14 August 2018
.... Strategy maps Business analytics Partial least squares path modeling It was once de rigeur to state that your corporate strategy had the customer at its heart; that your organization was, indeed, “customer-focused”. Then a customer focus became essential to every living and breathing...
