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Keywords: Business modeling
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Journal Articles
Journal:
Strategic Direction
Strategic Direction (2019) 35 (3): 4–6.
Published: 16 January 2019
... Corporate strategy Competitive advantage Business modeling To test how business modeling can aid strategy, the authors looked at eight medium-sized Swiss companies where the CEOs had a good degree of control. The firms were B2B operators, and the focus was on the top decision-maker and how...
