... and places the articles in context. Findings Major crises like the Covid-19 pandemic can negatively impact on cash flow of small B2B firms. But SMEs affected can address the issue by implementing relevant marketing strategies associated with three key business processes to enhance their crisis management...

... only Knowledge management strategy Organizational growth Business process Fashion industry Indonesia The creative industry is a key facet of Indonesia’s national economy, contributing significantly towards the national GDP. As such, the National Ministry of Industry in Indonesia has had...