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Keywords: Company failure
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Journal Articles
How Guinness, Lego and others face a struggle: Failures at successful companies
Available to Purchase
Journal:
Strategic Direction
Strategic Direction (2004) 20 (11): 4–6.
Published: 01 December 2004
... Publishing Limited 2004 Company performance Company failure Financial performance Brand image Advertising You’re on your way home and have been in Marks & Spencer’s for a pair of socks and a bottle of wine. On your way to the car, your Motorola phone rings and you’re asked to visit...
