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Keywords: Competitive memory
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Journal Articles
Journal:
Strategic Direction
Strategic Direction (2021) 37 (8): 14–15.
Published: 16 September 2021
... Competitive advantage New ventures Strategic adaption Competitive memory The majority of new business ventures falter or fail within the first three years. Any business venture that is six years old or younger are classed as new ventures. The process of getting a business venture together and launched...
