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Keywords: Consumer electronics
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Journal Articles
Journal:
Strategic Direction
Strategic Direction (2004) 20 (11): 10–13.
Published: 01 December 2004
... may be greater in the consumer electronics sector. Intel believes that standardization is the way forward in order to ensure that equipment made by different companies will work together. That makes sense. However, it’s not the only reason. Because if Intel can secure a deal to supply the processors...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2004) 20 (4): 10–12.
Published: 01 April 2004
... that responds to touching and bending, and an interactive surface that is sensitive to hand and finger gestures. But despite the success of its video games division and its commitment to blue‐sky research, the consumer electronics giant is struggling to balance the demands of its size with the need...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2003) 19 (9): 18–20.
Published: 01 October 2003
... Conservation Feasibility Analysis Consumer electronics It now became clear that giving corporate practices a “green” element could be offensive rather than defensive – there was potential here for both cost saving and enhancing sales. Direct links could be made between saving on resources and price...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2003) 19 (5): 6–8.
Published: 01 June 2003
... blockbusters: the original Walkman and the PlayStation game console, both of which went on to transform their respective markets. © MCB UP Limited 2003 New product development Marketing strategy Robots Consumer electronics Pharmaceutical industry Sony Samsung Merck New product...
