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Keywords: Crisis readiness
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Journal Articles
Journal:
Strategic Direction
Strategic Direction (2025) 41 (11): 13–16.
Published: 22 October 2025
... and places the articles in context. Findings To survive a crisis and move forward, firms must be prepared for when the inevitable arrives. Relevant attention to different elements of crisis readiness combined with effective leadership and communication can serve to increase essential readiness at both...
