Keywords: Customer experience
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
Strategic Direction (2023) 39 (12): 22–23.
Published: 02 November 2023
... and places the articles in context. Findings Customer experience is now a relevant and important element to B2B sales, with investments in this area demonstrating increasing competitive advantage. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time...
Journal Articles
Strategic Direction (2022) 38 (12): 29–30.
Published: 08 November 2022
... and places the articles in context. Findings This paper identified the use of the metaverse in enhancing the customer experience within the hospitality industry. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best...
Journal Articles
Journal Articles
Strategic Direction (2012) 28 (6)
Published: 13 April 2012
...M. Stone © Emerald Group Publishing Limited 2012 --> Customer experience Efficiency Retailing Self-service Article Type: Abstracts From: Strategic Direction, Volume 28, Issue 6 Stone M. Journal of Database Marketing & Customer Strategy Management...

or Create an Account

Close subscription notice
Close access options