... and places the articles in context. Findings Metaverse technology can be utilized to boost competitive advantage by opening up operations into new areas in the digital world. There are limitations for firms to address to leverage the potential of metaverse technology. Originality/value The briefing...

... and places the articles in context. Findings Firms operating in the tourism industry can exploit digital technologies to enrich the experience of their clients and increase their satisfaction. Offering them an immersive experience using virtual reality (VR) and augmented reality (AR) represents...

... and places the articles in context. Findings Traditional, digital extension, and entirely digitized banks all have strengths and weaknesses in the modern market. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best...

.... It is also important to be mindful of how digitalization can moderate the impact of these factors on B2B sales success. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting...

... and places the articles in context. Findings Companies can increase efficiency and competitiveness along the supply chain through the adoption of digital technologies. However, decisions pertaining to digitalization and digital transformation (DT) strategies should be based on knowledge of the supply...

... and places the articles in context. Findings The authors examine the digital transformations of the tourism industry with a focus on wine tourism in Italy, also finding the correlation between digitalization and sustainability. Originality/value The briefing saves busy executives, strategists...

..., most pertinent information and presenting it in a condensed and easy-to-digest format. © Emerald Publishing Limited 2023 Emerald Publishing Limited Licensed re-use rights only Strategic management Social media Digitalization With the rise of digitalization, there has been many...

... and places the articles in context. Findings Immigrant entrepreneurs can face significant barriers to success, and overt hostility from the increasingly nationalistic global marketplace. Digital technologies are a way for immigrant entrepreneurs to mitigate these barriers. Originality/value...

... and places the articles in context. Findings This paper found that digitalization is useful for SMEs in terms of channel integration and that as a result that integration can help with their performance within international markets. Originality/value The briefing saves busy executives, strategists...

... and places the articles in context. Findings Manufacturing firms transitioning from product to more service-oriented offerings have scope to enhance value creation for their customers by following an appropriate pathway toward servitization. Digital technologies play a critical part in enabling...

... of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format. CRM Servitization Business Digitalization When it comes to achieving internationalization, businesses encountering foreign markets must carefully consider how...

... pertinent information and presenting it in a condensed and easy-to-digest format. © Emerald Publishing Limited 2022 Emerald Publishing Limited Licensed re-use rights only Business performance Big data analytics Digitalization Operating in a digital world has provided businesses with both...

... service personnel during negotiations for machine purchase. This firm is similarly proactive in its design of different service packages by tailoring them to individual client usages and digital capabilities. It further serves to incorporate smart services into sales discussions from the outset. Other...

... and places the articles in context. Findings In the current market, digital transformation is increasingly becoming expected of businesses in traditional industries. These transformations can either create or destroy value, based on the friction it creates and how business employees understand and accept...

... and places the articles in context. Findings During the pandemic, the PPE industry was stunted due to the lack of digitalization; however, as companies realized the potential that incorporating technology could bring, there are opportunities for long term growth. Originality/value The briefing saves...

... and places the articles in context. Findings This research paper concentrates on the relationship between company growth and digitalization, as measured in six growth companies in Finland. Growth was compartmentalized into three phases: pre-factors of growth, growth as a process, and growth as an outcome...

... by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format. © Emerald Publishing Limited 2021 Emerald Publishing Limited Licensed re-use rights only The use of servitization and digitalization are therefore crucial components of any...

... and places the articles in context. Findings Digitalization brings both new opportunities and threats to the business environments. Such developments demand that internal auditors acquire digital skills and enhance consulting capabilities so the function can help companies effectively manage emerging...

... and places the articles in context. Findings The cultural industry is behind the curve on the adoption of digital technology. Yet COVID-19 has highlighted yet again the need for faster progress to be made, if the money can be found to pay for it. Originality/value The briefing saves busy executives...

... and places the articles in context. Findings Companies can enhance their supply chain by combining data analytics and the digitization of activities. Manager focus on internal dynamic capabilities and effectiveness of data acquisition and utilization increases the possibility of improved operational...