Keywords: ERP
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Journal Articles
Strategic Direction (2024) 40 (11): 7–9.
Published: 13 November 2024
... it in a condensed and easy-to-digest format. Firms must ensure their survival strategy encompasses the ERP framework to ensure survival, even if there will be a temporary performance loss. Firms should strive to prioritize both high performance and high survival to succeed long-term. Managers and upper...

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