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Keywords: Entrepreneurship orientation
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Journal Articles
Journal:
Strategic Direction
Strategic Direction (2025) 41 (9): 18–20.
Published: 22 October 2025
... Entrepreneurship orientation Behavioral traits Digital transformation acceptance Innovative traits Digital transformation has emerged as a key driver of competitiveness in the service sector today. In Oman, service organizations across the hospitality, banking, healthcare, and information technology...
