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Keywords: Games
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Journal Articles
Planning the future in an unpredictable environment: Insight through integration of FTA and games
Available to Purchase
Journal:
Strategic Direction
Strategic Direction (2023) 39 (5): 11–13.
Published: 19 April 2023
... the articles in context. Findings Firms seeking to anticipate potential trends and challenges in order to develop effective strategies can combine future-oriented technology analysis (FTA) with games. Game elements can strengthen FTA as players are able to engage in collaborative experimentation to better...
Journal Articles
Sony struggles to remain creative: Innovation vs. efficiency and productivity
Available to Purchase
Journal:
Strategic Direction
Strategic Direction (2004) 20 (4): 10–12.
Published: 01 April 2004
... Making a video game these days is getting more and more like making a movie. So‐called blockbuster games are developed by large teams of programmers managed by “producers”, can take many years to come to market and generally cost major amounts of money to make. The rewards, however, can...
