... by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format. © 2026 Emerald Publishing Limited 2026 Emerald Publishing Limited Licensed re-use rights only Industrial marketing Distributor opportunism Distributor slackness Supplier...

... and Microsoft who also both make software and hardware is rare, and prior research has shown that horizontal relationships can be unstable with at least one partner believing them to have failed. Industrial marketing Strategic alliances Business relationships Interaction processes When Apple...

...D. Harrison © Emerald Group Publishing Limited 2010 --> Business development Corporate strategy Industrial marketing Strategic objectives Article Type: Abstracts From: Strategic Direction, Volume 26, Issue 4 Harrison D. , Prenkert F. Industrial Marketing...

... by Gildemeister itself. These links, in addition to the development of a close sales relationship and the offer of additional services mean that Heidenhahn is able to compete with Siemens and its Blue Chip background. © Emerald Group Publishing Limited 2007 Industrial marketing Relationship...