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Keywords: International markets
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Journal Articles
Journal:
Strategic Direction
Strategic Direction (2021) 37 (9): 14–16.
Published: 10 September 2021
... and places the articles in context. Findings This case study-led research paper examines the ability of Kosovan family firms to build value through international social networks, when seeking to expand into selling products in new international markets. This internationalization was achieved...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2018) 34 (9): 32–34.
Published: 31 August 2018
... or international markets. While having limited focus in previous studies and therefore contributing to the body of knowledge in this area, any findings should enable firms to make much better strategic decisions about how and where to invest their technology. In order to shape their study, the authors gave...
