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Keywords: Ireland
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Journal Articles
Journal:
Strategic Direction
Strategic Direction (2010) 26 (5): 23–25.
Published: 20 April 2010
..., as the authors suggest, is a philosophy traditionally at odds with that of academia. However, the strategies proposed here are sensible and affordable, with measurable benefits for libraries and their patrons. Marketing strategy Academic libraries Cost reduction Budgets Worldwide web Ireland ©...
