Keywords: Kano model
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Journal Articles
Strategic Direction (2026) 42 (5): 9–12.
Published: 08 July 2026
...) and structural equation modeling to further explore customer behavior in the airline industry. This review is based on “A Kano model for customer-centric service attributes for airlines in the post-pandemic world” by Hokey Min, published in American Journal of Business. Reference Min...

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