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Keywords: Large language model
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Journal Articles
Journal:
Strategic Direction
Strategic Direction (2024) 40 (6): 30–31.
Published: 05 August 2024
... and places the articles in context. Findings Large language model chatbots powered by sophisticated artificial intelligence are replacing front-facing customer service operatives in order to improve offerings by leading firms whilst cutting costs. Originality/value The briefing saves busy executives...
