Keywords: Online leadership
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
Journal Articles
Strategic Direction (2017) 33 (9): 13–15.
Published: 11 September 2017
..., and with whom they communicate. The review is based on “Everyday narratives: CEO rhetoric on Twitter”, by Grafström and Falkman (2017) . This research paper demonstrates how the CEO of a digital bank utilized Twitter. It appears that adopting a more open online leadership narrative style could allow CEOs...

or Create an Account

Close subscription notice
Close access options