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Keywords: Operational agility
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Journal Articles
Organizational agility’s role in the growth of Amazon: Some critical success factors
Available to Purchase
Journal:
Strategic Direction
Strategic Direction (2019) 35 (6): 27–29.
Published: 21 May 2019
... and places the articles in context. Findings Strategic and operational agility enables companies to increase competitiveness and boost capacity for growth. Becoming more agile has been a critical factor in the ongoing success of online retailing giant Amazon. Senior executive support for experimentation...
