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Keywords: Parasocial interaction
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Journal Articles
Journal:
Strategic Direction
Strategic Direction (2025) 41 (12): 15–17.
Published: 24 November 2025
... saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format. Fan identification Parasocial interaction Sports tourism Fan circle culture Sports celebrity IP ©...
