Keywords: Product Innovation
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Journal Articles
Strategic Direction (2025) 41 (7): 1–2.
Published: 09 September 2025
... Management Journal , Vol. ahead-of-print, No. ahead-of-print , doi: 10.1108/BPMJ-01-2025-0049 . © 2025 Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Vietnam Product innovation Logics Coopetition Artisan There has been considerable research...
Journal Articles
Strategic Direction (2023) 39 (1): 1–3.
Published: 23 December 2022
... crucial to the success of the innovations that emerged. Differences between family and non-family firms in both types of innovation activity were found to be minimal. The only example noted by the authors relates to product innovation, where non-family firms release a higher number of innovations...
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Journal Articles
Journal Articles
Strategic Direction (2018) 34 (11): 29–31.
Published: 16 October 2018
... , Vol. 35 No. 4 , pp. 580 - 600 . © Emerald Publishing Limited 2018 Emerald Publishing Limited Licensed re-use rights only Emerging markets Competitive advantage Organizational leadership Product innovation Process innovation Market innovation When it comes...
Journal Articles
Journal Articles
Strategic Direction (2018) 34 (9): 32–34.
Published: 31 August 2018
... and international markets, and internal and external sources of ideas for innovation. © Emerald Publishing Limited 2018 Emerald Publishing Limited Licensed re-use rights only Product innovation Local markets International markets Search strategis Where innovation starts from has given many...
Journal Articles
Strategic Direction (2018) 34 (8): 33–35.
Published: 14 August 2018
... analytics infrastructure’s angle, ignoring the human side of big data analytics capability in product innovation performance. The relationship between analytics and organizational performance has been the subject of extant research. Prior studies have highlighted the direct influence of analytics...
Journal Articles
Strategic Direction (2018) 34 (8): 13–14.
Published: 09 August 2018
... and product innovation in a material way, however the positive impact of HR flexibility noted in previous studies was difficult to quantify here. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent...
Journal Articles
Strategic Direction (2017) 33 (6): 32–34.
Published: 12 June 2017
... retail Corporate communications Product innovation CSR strategies Gone are the days when food shops merely performed the simple function of acquiring a range of nourishment and beverages and keeping them in stock until customers wished to buy them. That is still a basic task...
Journal Articles
Strategic Direction (2015) 31 (10): 9–11.
Published: 14 September 2015
... the shorter and longer term; become better positioned to compete in new markets; and infuse businesses which are stagnant or mature with a new lease of life. Most studies thus far have considered brand equity and product innovation independently. But there’s little doubt that a highly productive...
Journal Articles
Strategic Direction (2015) 31 (1): 18–20.
Published: 12 January 2015
.... It investigates their use of deliberate or emergent strategy-making and how this affected market development and product innovation. Findings – When you think about strategy development, perhaps you think of long, serious discussions between groups of managers. But what if the organization is a small...
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Journal Articles
Strategic Direction (2014) 30 (5): 7–9.
Published: 08 April 2014
... infrastructure cannot function viably and sustainably. The study’s findings indicate that management involvement is the most important antecedent of product innovation, and HC innovation is the most important antecedent of process innovation. These findings echo previous studies which postulate...
Journal Articles
Strategic Direction (2013) 29 (9): 16–18.
Published: 16 August 2013
... Organizational culture Product innovation Google believes that innovations only flourish with a degree of flexibility and freedom. So they have an open, flat structure, a thin layer of management and a very productive workforce. The balance between structure and chaos is managed by using heuristic rules...
Journal Articles
Journal Articles
Strategic Direction (2012) 28 (11)
Published: 05 October 2012
...T. Owens © Emerald Group Publishing Limited 2012 --> Creative thinking Innovation Product development Product innovation Quality management techniques Teamwork Article Type: Abstracts From: Strategic Direction, Volume 28, Issue 11 Owens T. and , Fritz C...
Journal Articles
Strategic Direction (2012) 28 (9)
Published: 17 August 2012
...V. Govindarajan © Emerald Group Publishing Limited 2012 --> Automotive industry Developing countries Innovation Manufacturing systems Organizations Product development Product innovation Research and development Technology-led strategy United States of America...
Journal Articles
Strategic Direction (2012) 28 (8)
Published: 01 August 2012
... performance.Article type: Research paperISSN: 0953-7325Reference: 41AH006 Keywords: Commercialization of innovation, Innovativeness,Product innovation, Small and medium-sized firms Commercialization of innovation Innovativeness Product innovation Small and medium-sized firms © Emerald Group...
Journal Articles
Strategic Direction (2012) 28 (7): 9–11.
Published: 18 May 2012
... an enviable example of product innovation. Unfortunately, the car has not sold as well as expected and some experts blame this on the company's failure to be equally innovative with its business system. Practical implications The paper provides strategic insights and practical thinking that have...

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