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Keywords: Research & Development
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Journal Articles
Journal:
Strategic Direction
Strategic Direction (2016) 32 (10): 13–15.
Published: 10 October 2016
...-creation. Reference Hsu , Y (2016), “ A value concretion strategy model for improving product development performance ”, Journal of Business & Industrial Marketing , Vol. 32 No. 5 . Product development Co-creation Corporate strategy Research & Development Take...
