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Journal Articles
Strategic Direction (2011) 27 (5): 12–14.
Published: 19 April 2011
..., most pertinent information and presenting it in a condensed and easy‐to digest format. © Emerald Group Publishing Limited 2011 Customer orientation Employee attitudes Service industries Customer requirements Customer satisfaction Customer services quality “Mirror, mirror...
Journal Articles
Strategic Direction (2011) 27 (3): 16–18.
Published: 15 February 2011
... Customization Service industries So how does an organization develop new, personalized services with its business customers? How does interaction, leading to mutually beneficial innovative activity, occur? How are new competencies essential to a continuing B2B relationship created? A highly...
Journal Articles
Strategic Direction (2007) 23 (3)
Published: 20 February 2007
...P.K. Jagersma © Emerald Group Publishing Limited 2007 --> Off shore Service industries Redefining the paradigm of global competition: offshoring of service firms Jagersma P.K. , van Gorp D.M.  Business Strategy Series, 2007, Vol. 8 No. 1...
Journal Articles
Strategic Direction (2006) 22 (3)
Published: 01 March 2006
... Keywords: Complaints, Customer orientation, Employee attitudes,Service industries, Service quality assurance Style: General reviewISSN: 0033-524XReference: 34AW362 © Emerald Group Publishing Limited 2006 --> Complaints Customer orientation Employee attitudes Service...
Journal Articles
Journal Articles
Strategic Direction (2004) 20 (5): 14–16.
Published: 01 May 2004
... Information technology Service industries Job mobility Developing countries Outsourcing of information technology (IT) and financial services has changed enormously over the past decade. To date, India has been the principal winner in this offshore techno‐shift. Buoyed by the rise of data networks...

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