... in context. Findings Service innovation is a crucial element of development in medical manufacturing, which can provide significant boosts to financial and non-financial elements to a company. Originality The briefing saves busy executives, strategists and researchers hours of reading time...

... service development Service innovation What role does technology play in innovation? This is one of those questions that is often tackled by academics, and as a result has scorn poured on them by practitioners, highlighting the divide between them is alive and well. For the academic, everything...

... spotting is one method of fueling creativity in service innovation by reducing the real and perceived risks of launching new products and services. So how do you identify the underlying consumer trends that have the potential to impact customers’ everyday lives and ultimately their choices? Research...

... and places the articles in context. Findings – Service innovation is an emerging field, one that has only existed for two decades. This study is one of the very few appraisals of design-assisted service innovation interventions. It uses process observations and follow-up field interviews taken from...

... appointment being made, and they felt more confident that staff knew they had arrived if they spoke to them face‐to‐face rather than keying in their details at a machine. The moral of the tale? That, while service innovation offers the potential for substantially improving performance, both for profit...