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Keywords: Social networks
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Journal:
Strategic Direction
Strategic Direction (2025) 41 (9): 6–7.
Published: 20 October 2025
... execution in supply chain networks ”, Supply Chain Management: An International Journal , Vol. 30 No. 4 , pp . 409 - 423 , doi: 10.1108/SCM-06-2023-0322 . Supply chain Social networks Human resources Strategic purchasing © 2025 Emerald Publishing Limited 2025 Emerald Publishing...
Journal Articles
Interconnected destinies: The impact of social capital on business model innovation
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Journal:
Strategic Direction
Strategic Direction (2024) 40 (6): 9–10.
Published: 16 July 2024
... capital and business model innovation: moderating role of business ecosystem health ”, European Journal of Innovation Management , Vol. ahead-of-print No. ahead-of-print , doi: 10.1108/EJIM-11-2023-0954 . Business model innovation Relationships Social networks Social capital Top management...
Journal Articles
International business opportunities: Factors which aid recognition and development
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Journal:
Strategic Direction
Strategic Direction (2022) 38 (3): 12–14.
Published: 25 January 2022
... International entrepreneurship International business opportunities Entrepreneurial judgment Social networks In today’s global business world, plenty scope exists for companies to venture outside their comfort zones. Seeking new possibilities within foreign markets has thus become the norm for many...
Journal Articles
Strategies for family firms expanding into international markets: Network experiences from Kosovo on the road to serving international customers
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Journal:
Strategic Direction
Strategic Direction (2021) 37 (9): 14–16.
Published: 10 September 2021
... and places the articles in context. Findings This case study-led research paper examines the ability of Kosovan family firms to build value through international social networks, when seeking to expand into selling products in new international markets. This internationalization was achieved...
Journal Articles
Enhancing strategy effectiveness: How openness can help
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Journal:
Strategic Direction
Strategic Direction (2018) 34 (1): 25–27.
Published: 08 January 2018
... and places the articles in context. Findings Opening up the strategy process to a more diverse range of participants can help increase a firm’s competitiveness. However, it is important to enable appropriate social networks to ensure an optimum degree of openness during each of the three process phases...
Journal Articles
Using Twitter for CSR communication: Which strategy work best?
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Journal:
Strategic Direction
Strategic Direction (2015) 31 (4): 4–6.
Published: 09 March 2015
... organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format. © Emerald Group Publishing Limited 2015 Social networks Corporate...
Journal Articles
Innovating with the in‐crowd: Crowdsourcing is part of an honorable tradition
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Journal:
Strategic Direction
Strategic Direction (2013) 29 (8): 9–12.
Published: 19 July 2013
... was actually coined by Jeff Howe as recently as 2006 in the computer magazine Wired. Garrigos‐Simon et al. include this historical detail in their article, whose main focus is on the relevance of crowdsourcing, together with the importance of community managers, in exploiting social networks...
Journal Articles
The corporate digital footprint: exactly who owns and controls it? The emergence of the digital director
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Journal:
Strategic Direction
Strategic Direction (2013) 29 (7): 34–36.
Published: 14 June 2013
.... © Emerald Group Publishing Limited 2013 Digital footprint Social media Social networks Digital identity Digital director Head of digital strategy Social media in the workplace Given the number of “baby boomers” still holding many of today's top management positions, it may seem...
Journal Articles
Nimble CEOs need social networks: Strategic flexibility boosted by gaining knowledge
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Journal:
Strategic Direction
Strategic Direction (2013) 29 (6): 12–14.
Published: 17 May 2013
.... and Benitez‐Amado , J. (2013), “ Managerial social networks and strategic flexibility: the role of strategic orientation ”, Personnel Review , Vol. 42 No. 2 , pp. 134 ‐ 153 , ISSN: 0048‐3486. © Emerald Group Publishing Limited 2013 Chief executives Social networks External social...
Journal Articles
Web 3.0 technology: It's the business!
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Journal:
Strategic Direction
Strategic Direction (2013) 29 (3): 8–10.
Published: 08 February 2013
... comments and places the articles in context. Findings Any business that dismissed social networking as irrelevant has probably already suffered as a result. In today's competitive economy, the virtual world is as important, if not more important than the physical world. When Rheingold defined...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2012) 28 (8)
Published: 01 August 2012
...J. Hempel © Emerald Group Publishing Limited 2012 --> Internet Personal communications networks Social networks Article Type: Abstracts From: Strategic Direction, Volume 28, Issue 8 Hempel J. Fortune, 9 April 2012, Vol. 165 No. 5, Start page: 67...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2012) 28 (7)
Published: 18 May 2012
...M.M Fitzgerald © Emerald Group Publishing Limited 2012 --> Communications technology Information systems Managerial strategy Organizations Social media Social networks Article Type: Abstracts From: Strategic Direction, Volume 29, Issue 7 Fitzgerald M.M...
Journal Articles
Harnessing social media strategies: How social media is used by sports and entertainment venue managers
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Journal:
Strategic Direction
Strategic Direction (2012) 28 (6): 11–13.
Published: 13 April 2012
... in 70 percent of the companies it surveyed. Also, two‐thirds of venues are not in the process of hiring (48 percent) or reassigning current staff (20 percent) to enhance social media efforts. Social networks Social media Strategies Sporting events Entertainment United States of America...
Journal Articles
The globalization of social media: consumer relationships with brands evolve in the digital space
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Journal:
Strategic Direction
Strategic Direction (2012) 28 (6)
Published: 13 April 2012
...M. Fosdick © Emerald Group Publishing Limited 2012 --> Brands Communities Marketing Social media Social networks Web sites Article Type: Abstracts From: Strategic Direction, Volume 28, Issue 6 Hutton G. and Fosdick M. Journal of Advertising Research...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2011) 28 (1)
Published: 30 December 2011
... © Emerald Group Publishing Limited 2011 --> Brand management Data security Marketing management Marketing models Marketing philosophy Marketing planning Marketing strategy Marketing theory Organizations Security products Social media Social networks Strategic marketing...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2011) 27 (2)
Published: 18 January 2011
...M. Weston © Emerald Group Publishing Limited 2011 --> Data security Employees Internet Organizations Privacy Risk management Social networks Article Type: Abstracts From: Strategic Direction, Volume 27, Issue 2 Weston M. Computing, August 2010, Start...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2011) 27 (1)
Published: 04 January 2011
...M.L. Mors © Emerald Group Publishing Limited 2011 --> Firm boundaries Innovation Knowledge creation Knowledge sharing Multinationals Social networks Article Type: Abstracts From: Strategic Direction, Volume 27, Issue 1 Mors M.L. Strategic Management...
Journal Articles
Journal:
Strategic Direction
Strategic Direction (2010) 26 (10)
Published: 21 September 2010
...L. Pirolo Keywords: Growth regulators, Organizational performance,Social networks, Start-ups © Emerald Group Publishing Limited 2010 --> Growth regulators Organizational performance Social networks Start-ups Article Type: Abstracts From: Strategic Direction...
Journal Articles
OMG Ashton Kutcher is, like, a business guy! LOL: Or, how firms can adapt marketing communications to the Twitter generation
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Journal:
Strategic Direction
Strategic Direction (2010) 26 (8): 26–29.
Published: 22 June 2010
... Advertising Social networks Internet Marketing communications Has anyone made $1 million from Twitter? The people who developed it, granted, and one or two people who were there at the start, but has anyone actually used Twitter to make $1 million? There are plenty of people with a million followers...
Journal Articles
Co‐creation at Orange and Cisco Systems: Gaining competitive advantage and sustainable growth
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Journal:
Strategic Direction
Strategic Direction (2010) 26 (8): 23–25.
Published: 22 June 2010
..., 100 sessions and workshops gave rise to a number of start‐up companies. Orange has followed up by connecting start‐ups with venture capital backing. Orange actively participates in social networks by co‐creating applications such as the Orange TV Guide on Facebook. This application adapts TV...
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