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Keywords: Strategic silence
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Journal Articles
Journal:
Strategic Direction
Strategic Direction (2019) 35 (4): 28–30.
Published: 13 March 2019
... and places the articles in context. Findings Organizations can use strategic silence as a means of alleviating any damaging consequences from a crisis. Of the different purposes silence can serve, delaying the firm’s response is likely to be the most beneficial. This silence type enables the company...
