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Keywords: Strategic social marketing
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Journal Articles
Journal:
Strategic Direction
Strategic Direction (2018) 34 (12): 15–16.
Published: 05 November 2018
... marketing Media advocacy Strategic social marketing © Emerald Publishing Limited 2018 Emerald Publishing Limited Licensed re-use rights only The largest issues facing society today are insurmountable without the help of those in positions of power. Those “upstream” are able to make more...
