... the practices into the culture was essential to avoid early celebration or the war is over sort of scenario. The final facilitator assessed whether the strategies formulated and implemented contributed to value generation for the firm. The strategy execution was deemed useful only when the change management led...

... and places the articles in context. Findings This research paper concentrates on the role of competitive intelligence (CI) in strategy formulation, and aims to understand how to make CI practices the most effective. The results revealed that the studied companies were using CI on an operational level...