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Keywords: Trend spotting
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Journal Articles
Journal:
Strategic Direction
Strategic Direction (2015) 31 (9): 21–24.
Published: 10 August 2015
... phases of life. The three phases are described as: © Emerald Group Publishing Limited 2015 Service innovation Consumer value Consumer trends Return on time Sustainable living Trend spotting The mandate of any CEO is to increase the value of the firm, and against a background...
