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Keywords: 使用行为意图
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Journal Articles
Journal:
Spanish Journal of Marketing - ESIC
Spanish Journal of Marketing - ESIC (2022) 26 (3): 363–384.
Published: 22 November 2022
.... Do mobile self-efficacy, perceived enjoyment and satisfaction impact the UTAUT model regarding the e-wallet? UTAUT 电子钱包 电子钱包使用 移动自我效能 感知享受 满意度 使用行为意图 Digital transformation, financial inclusion, Fintech and e-wallets have risen with tremendous developments in information...
