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Keywords: 可持续性、真实性、目的地形象、访问意图、推荐意图、PLS-SEM、多群组分析（MGA）
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Journal Articles
Journal:
Spanish Journal of Marketing - ESIC
Spanish Journal of Marketing - ESIC (2026) 30 (2): 192–213.
Published: 14 April 2025
... Authenticity Destination image Intention to visit Intention to recommend PLS-SEM Multi-group analysis (MGA) Sostenibilidad Autenticidad Imagen del destino Intención de visitar Intención de recomendar PLS-SEM Análisis multigrupo (MGA) 可持续性、真实性、目的地形象、访问意图、推荐意图、PLS-SEM、多群组分析（MGA...
