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Keywords: 顺序混合模式
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Journal Articles
Journal:
Spanish Journal of Marketing - ESIC
Spanish Journal of Marketing - ESIC (2021) 25 (1): 29–45.
Published: 28 December 2020
... que el uso de encuestas online de carácter autoadministrado es especialmente prometedor en individuos de mayor nivel educativo y entre estudiantes. 目的 摘要 本文的目的是要证明,按顺序应用的混合方法为研究的主题提供了充分的知识。 文章设计/研究方法 本文运用描述性统计和回归技术对一个实际案例进行了分析。 研究结果 本文提议使用 “顺序混合模式” 来调查市场研究。这项技术是基于连续运用不同的信息收集技术(面对面、电话和基...
