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Keywords: Conversational agent
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Journal Articles
Journal:
Spanish Journal of Marketing - ESIC
Spanish Journal of Marketing - ESIC (2023) 27 (1): 3–19.
Published: 13 January 2023
... (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this licence maybe seen at http://creativecommons.org/licences/by/4.0/legalcode Anthropomorphism Artificial intelligence (AI) Conversational agent Information...
