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Keywords: Fake news
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Journal Articles
Journal:
Spanish Journal of Marketing - ESIC
Spanish Journal of Marketing - ESIC (2023) 27 (1): 60–78.
Published: 10 October 2022
...泛假新闻内容的研究首次回顾了关于假新闻的主要定义和分类。 Purpose This paper aims to unify fragmented definitions of fake news and also present a comprehensive classification of the concept. Additionally, it provides an agenda for future marketing research based on the findings. Design/methodology/approach A review of 36...
