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Keywords: Marketing en línea
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Journal Articles
Journal:
Spanish Journal of Marketing - ESIC
Spanish Journal of Marketing - ESIC (2024) 28 (1): 3–20.
Published: 11 July 2023
... to the original publication and authors. The full terms of this licence may be seen at http://creativecommons.org/licences/by/4.0/legalcode Banner advertising Online marketing Eye tracking Attention Memory Publicidad en banners Marketing en línea Seguimiento ocular Atención Memoria...
