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Keywords: Mobile app advertising
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Journal Articles
Journal:
Spanish Journal of Marketing - ESIC
Spanish Journal of Marketing - ESIC (2024) 28 (3): 334–355.
Published: 23 November 2023
... In-app advertising Mobile app advertising Mobile marketing Systematic literature review Publicidad en aplicaciones Publicidad en aplicaciones móviles Marketing móvil Revisión sistemática de la literatura - 应用内广告 移动应用广告 移动营销 系统文献综述 The exponential growth and penetration of mobile...
