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Keywords: Customer empathy
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Journal Articles
Learning to use design thinking tools for successful innovation
Available to Purchase
Journal:
Strategy & Leadership
Strategy & Leadership (2011) 39 (5): 13–19.
Published: 06 September 2011
... be contacted at: liedtkaj@darden.virginia.edu © Emerald Group Publishing Limited 2011 Innovation New business model Customer empathy Journey mapping Assumption testing Co‐creation Rapid prototypes Business formation It was the best of times: it was the worst of times (Charles Dickens...
