... explosion (16 percent). However, to achieve customer relationship marketing leadership, companies need to acknowledge these forces in their business strategies. Customer relations Customer service management Innovation Market forces Corporate strategy Following the worst global economic...

... from companies that have adopted management tools, choosing and using them becomes a risky and potentially expensive gamble. © Emerald Group Publishing Limited 2007 Customer relations Customer loyalty Acquisitions and mergers Knowledge management Strategic management Benchmarking...

... create value unilaterally, and (2) that value resides in the product or service. Can you elaborate? Brian Leavy can be contacted at: brian.leavy@dcu.ie © Emerald Group Publishing Limited 2006 Customer relations Innovation Modelling Corporate governance Individual perception...

... of the corporate code of ethics. Given the rash of corporate scandals, it is not surprising that top executives at 78 percent of the surveyed companies said they have enacted a code of ethics to be their common standard for acceptable behavior. © MCB UP Limited 2003 Customer relations Strategic...

... are improving and costs are being reduced. © MCB UP Limited 2003 Motor industry Customer relations Profitability Globally, the automotive industry is transforming itself – from the design studios of Germany to the modular assembly of cars in Brazil to the new relationships with suppliers...