...Steven Davidson; Edward Giesen; Martin Harmer; Anthony Marshall Purpose The article explains how industry leaders engage in ecosystems effectively to access new markets and new geographies, and through intensive collaboration within new partnering arrangements, ecosystems have become an essential...

... on publically available sources. Practical implications – Despite working with such a large and powerful set of vendors and partners, Apple harvests much of the value in the relationships. Originality/value – The case shows how corporate leaders and personnel throughout the company maintain...

... was designed to determine how technology is fundamentally changing how stakeholders engage. Findings A major finding was that CEOs are focusing on how recent advances in technology allow companies to re‐imagine connections among people – customers, employees, partners and investors...

... MCB UP Limited 2002 Alliances, Strategy Partnering Intellectual property Licensing The legal framework for extending innovation beyond the corporate boundary is contract law, specifically the Strategic Alliance (or partnership) Agreement. This document allows the parties to enter...

... an exclusive to a non‐exclusive arrangement. © MCB UP Limited 2002 As the rationales for transactions have changed, new challenges have evolved, especially for those leading the deals. Alliances Strategy Partnering Intellectual property Licensing Every merger and acquisition deal...

...Martin G. Mand; William Whipple, III Good things often happen to organizations in which the operating and finance people work together as equal partners, or what the authors call “partnering for performance” (PFP). In the absence of such collaboration, other organizations pay a heavy price...