The unexpected side‐effects of attractive remedies

Recommends that although once every major industry was a growth industry ‐ but that some are now riding a wave of growth enthusiasm, but this is in decline. Illustrates, with graphic use of Figures, the pertinent points of the arguments herein, which include gap analysis. Urges diversification and the handling of it, would become a major management preoccupation for the next 20 years. Concludes, after the mid‐late 1980s restructuring and downsizing, there is greater emphasis on shareholder value delivery.