Skip to Main Content
Article navigation

Combines a short piece on marketing and sales with an even shorter piece about suppliers and customers ‐ both including separate checklists ‐ with regard to Y2K problems. States marketing and sales professionals have to recognize other changes to the customer environment and that Y2K has spurred remarkable collaboration. Posits that trust and confidence are paramount and alert marketing and sales operations are necessary to enable compliancy.

This content is only available via PDF.
You do not currently have access to this content.
Don't already have an account? Register

Purchased this content as a guest? Enter your email address to restore access.

Please enter valid email address.
Email address must be 94 characters or fewer.
Pay-Per-View Access
$39.00
Rental

or Create an Account

Close Modal
Close Modal