.... © MCB UP Limited 2000 Competitive advantage Computer technology Electronics ...

...T Kippenberger Addresses retention of top staff and discusses how to do this for the benefit of both parties — especially for senior executives. Believes recognition of talent is very important, as it is the number one source of competitive advantage. Spotlights four colour panels with various...

...B Gould Submits that sustained competitive advantage depends not on finance alone, but requires effective people processes and organization. Makes use of a Figure to show the people process model. Comments on performance appraisal as it is a key process and central to many aspects of organizational...

... valuation Brand awareness Competitive advantage ...

...B Gould Argues that the failure of synergy stemmed from the inability of companies to understand and implement it, in the 1960s and 1970s. Contends there are valuable competitive advantages for firms that can identify and exploit specific relationships — distinctively for related businesses...

...T Kippenberger Contends that managing intellectual capital is an important means of increasing returns on physical assets and, potentially, a way to create unmatchable competitive advantage. Discusses, in depth, the knowledge economy, the knowledge company and the knowledge worker. Uses a figure...

...B Gould Argues that many firms have progressively destroyed the foundations of their competitive advantage by incrementally outsourcing such key competence‐sustaining activities. Distinguishes between ‘brand share’ — the quantity or market share of product sold under the corporation's brand...

... sensible and economically better to be ‘green’. © MCB UP Limited 1996 Environment Green issues Stakeholders Ecology Economics Competitive advantage ...

... advantage in equal amounts for both sides. Advocates that the CBI and DTI in setting up their collaboration believe that UK business can gain much in learning and using this form of collaboration. © MCB UP Limited 1996 Partnership sourcing Suppliers Stakeholders Competitive advantage United...