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Keywords: Cobranding
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Case Studies
Case Provider:
The CASE Journal
The CASE Journal (2023) 19 (6): 896–919.
Published: 06 September 2023
... Emerald Publishing Limited Licensed re-use rights only Business challenges Sustainability Marketing strategies Cobranding Competition Tourism Mr. Amit Bhalerao was in despair with the way Krishivan’s agritourism was functioning. He stared out of the window of his office, thinking...
