Earlycite

Case Report August 24 2026

Starlink in India: disrupting connectivity or daring gamble?

Suvodip Sen

The CASE Journal (2026) https://doi.org/10.1108/TCJ-02-2026-0054

View articletitled, Starlink in India: disrupting connectivity or daring gamble?

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Case Report August 24 2026

VO-LaSalle Farms, Inc.: the CUPS decision

Michelle DeMoss; Ram Subramanian

The CASE Journal (2026) https://doi.org/10.1108/TCJ-02-2026-0052

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Case Report August 21 2026

Wachira Wines: crushing grapes and barriers

Susan Cholette; Matthew D. Fisher; Gulnur Tumbat; Chris Wachira

The CASE Journal (2026) https://doi.org/10.1108/TCJ-12-2025-0415

View articletitled, Wachira Wines: crushing grapes and barriers

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Case Report August 20 2026

Greenobar at a crossroads: navigating the sustainability trade-off

Abhinava S. Singh; Vaidehi Shukla; Abhijeet Singh

The CASE Journal (2026) https://doi.org/10.1108/TCJ-02-2026-0042

View articletitled, Greenobar at a crossroads: navigating the sustainability trade-off

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Case Report August 14 2026

Retention recipes: motivating young workers at Dodo Pizza Kazakhstan

Sanam Sunnatullayevna Mirzaliyeva; Yelena Gennadievna Tokareva; Madiyar Karibzhanov; Artyom Kuzurman; Iskander Yuldashev

The CASE Journal (2026) https://doi.org/10.1108/TCJ-08-2025-0298

View articletitled, Retention recipes: motivating young workers at Dodo Pizza Kazakhstan

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Case Report August 13 2026

PayPal at a strategic crossroads: leading through AI, alliances and ESG

Nikhil Belavadi

The CASE Journal (2026) https://doi.org/10.1108/TCJ-03-2026-0084

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Case Report August 13 2026

Regulating the 500-year floodplain: Harris County’s policy choices after Hurricane Harvey

Xiaoying Li

The CASE Journal (2026) https://doi.org/10.1108/TCJ-02-2026-0056

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Case Report August 13 2026

Supportworks’ shifting ground in the foundation repair industry: imitation and consolidation

Erin G. Pleggenkuhle-Miles; Leif Lundmark; Kaleb Heckens

The CASE Journal (2026) https://doi.org/10.1108/TCJ-11-2025-0384

View articletitled, Supportworks’ shifting ground in the foundation repair industry: imitation and consolidation

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Case Report August 4 2026

A Billion-Pill problem: the supply chain dilemma at Davaindia generic pharmacy

Vandana Pareek; Arzoo Gupta; Prateek Jain; Shubham Aggarwal

The CASE Journal (2026) https://doi.org/10.1108/TCJ-12-2025-0436

View articletitled, A Billion-Pill problem: the supply chain dilemma at Davaindia generic pharmacy

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Case Report July 30 2026

Power without authority: the cost of being right

Shubhashree S. Iyer; Jighyasu Gaur; Mrunal Chavda; Shiv Kumar Muthyala

The CASE Journal (2026) https://doi.org/10.1108/TCJ-01-2026-0013

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Case Report July 23 2026

Kanup Hatchery: weighing choices for sustainable growth

Arunava Dalal; Sayantani Roy Choudhury

The CASE Journal (2026) https://doi.org/10.1108/TCJ-11-2025-0400

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Case Report July 23 2026

From sharing to owning: Yulu’s strategic shift in the urban mobility market

Kannan N.S.; Shubhi Shrotriya; Rishab Prasad Soni; Nakul Parameswar; Ganesh Mangadu Paramasivam

The CASE Journal (2026) https://doi.org/10.1108/TCJ-08-2025-0297

View articletitled, From sharing to owning: Yulu’s strategic shift in the urban mobility market

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Case Report July 9 2026

Platform drift at the Sakhi Saheli collective: when a messaging application becomes the ERP of a grassroots organization

Ashutosh Jha

The CASE Journal (2026) https://doi.org/10.1108/TCJ-12-2025-0437

View articletitled, Platform drift at the Sakhi Saheli collective: when a messaging application becomes the ERP of a grassroots organization

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Case Report July 8 2026

Job insecurity at thrive: Yaya’s stay-or-leave decision

Frank K. Magwegwe

The CASE Journal (2026) https://doi.org/10.1108/TCJ-12-2025-0418

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Case Report July 1 2026

Reliance Industries Limited and JioHotStar: propelling each other’s growth or not?

Rashmi Aggarwal; Sharanya Jhunjhunwala; Devina Mehta; Tarynea Aggarwal

The CASE Journal (2026) https://doi.org/10.1108/TCJ-09-2025-0327

View articletitled, Reliance Industries Limited and JioHotStar: propelling each other’s growth or not?

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Case Report June 22 2026

Cazoo: ambition on the fast lane – growth, collapse, and strategic crossroads

Wajdi Ben Rejeb

The CASE Journal (2026) https://doi.org/10.1108/TCJ-06-2025-0205

View articletitled, Cazoo: ambition on the fast lane – growth, collapse, and strategic crossroads

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Case Report June 22 2026

Ibusol breaking through the ice: immigrant entrepreneurship and the cold start problem

Eleazar Anthony Noel; Vaishali Sethi

The CASE Journal (2026) https://doi.org/10.1108/TCJ-09-2025-0317

View articletitled, Ibusol breaking through the ice: immigrant entrepreneurship and the cold start problem

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Case Report June 22 2026

Infosys Limited: navigating the scope 3 emissions dilemma

Shikhar Sharma; Sheetal

The CASE Journal (2026) https://doi.org/10.1108/TCJ-02-2026-0039

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Case Report June 19 2026

The Chaayos conundrum – modernizing chai consumption in India

Deepa Kumari; Arvind Kumar; Vivek Kumar Gupta

The CASE Journal (2026) https://doi.org/10.1108/TCJ-10-2025-0367

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Case Report June 19 2026

Infosys: from carbon neutrality to ESG consulting leadership

Arup Majumdar; Mayuri Srivastava; Subba Lakshmi Prabha; Priyangshu Paul

The CASE Journal (2026) https://doi.org/10.1108/TCJ-03-2026-0103

View articletitled, Infosys: from carbon neutrality to ESG consulting leadership

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Case Report June 19 2026

Olam agri’s green dilemma: CSR promises and deforestation realities in Gabon

Vishakha Jha; Jayanta Kumar Mohapatra

The CASE Journal (2026) https://doi.org/10.1108/TCJ-11-2025-0391

View articletitled, Olam agri’s green dilemma: CSR promises and deforestation realities in Gabon

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Case Report June 1 2026

The maternity penalty: return to work denied in a high-growth startup

Vineeta Dwivedi

The CASE Journal (2026) https://doi.org/10.1108/TCJ-10-2025-0362

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Case Report May 29 2026

Beyond the book launch: can entrepreneurs rewrite the rules for author branding?

Dale L. Crawford

The CASE Journal (2026) https://doi.org/10.1108/TCJ-12-2025-0429

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Case Report May 29 2026

Dropout Entertainment – scaling inclusivity and innovation in Canada’s independent music industry

Daniel Vigueras Nielsen; Eleazar Anthony Noel

The CASE Journal (2026) https://doi.org/10.1108/TCJ-09-2025-0328

View articletitled, Dropout Entertainment – scaling inclusivity and innovation in Canada’s independent music industry

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Case Report May 29 2026

Rewriting the story: navigating nonprofit brand evolution

Lucy A. Arendt; Miles Condon

The CASE Journal (2026) https://doi.org/10.1108/TCJ-06-2025-0219

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Case Report May 28 2026

Climate change mitigation goals, objectives and targets: the Walmart case

Christopher Craig

The CASE Journal (2026) https://doi.org/10.1108/TCJ-01-2026-0015

View articletitled, Climate change mitigation goals, objectives and targets: the Walmart case

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Case Report May 26 2026

SG Sports: automation versus craftsmanship in India

Karanjeet Singh Uppal; Prateek Jain; Aanchal Gupta

The CASE Journal (2026) https://doi.org/10.1108/TCJ-12-2025-0443

View articletitled, SG Sports: automation versus craftsmanship in India

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Case Report May 12 2026

M4D: doctors be doctors, let AI do the tedious work

Josep Lluis Cano Giner; Maria Ballesteros-Sola

The CASE Journal (2026) https://doi.org/10.1108/TCJ-12-2025-0433

View articletitled, M4D: doctors be doctors, let AI do the tedious work

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Case Report May 8 2026

Lush’s challenges in international expansion in the Asia Pacific region

Lihua Wang; Yikuan Lee; Yim-Yu Wong

The CASE Journal (2026) https://doi.org/10.1108/TCJ-12-2025-0426

View articletitled, Lush’s challenges in international expansion in the Asia Pacific region

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Case Report April 29 2026

All in or fold: facing complex dilemmas of high-stakes decisions for large-scale infrastructure projects

Tristano Sainati; Jose Rodrigo Juarez Cornelio; Federica De Molli

The CASE Journal (2026) https://doi.org/10.1108/TCJ-02-2025-0045

View articletitled, All in or fold: facing complex dilemmas of high-stakes decisions for large-scale infrastructure projects

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Case Report April 29 2026

“Greenwashing” or shared value: Nestle and the Punjab water crisis

Vishakha Jha; Jayanta Kumar Mohapatra

The CASE Journal (2026) https://doi.org/10.1108/TCJ-10-2025-0345

View articletitled, “Greenwashing” or shared value: Nestle and the Punjab water crisis

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Case Report April 28 2026

Do your job

Lissa V. Young; Katherine K. Brennan

The CASE Journal (2026) https://doi.org/10.1108/TCJ-11-2025-0395

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Case Report April 24 2026

Carbon & Whale: eliminating plastic waste through circular innovation

Satya Nandini A; Ganesh Kumar R; Prathima K Bhat

The CASE Journal (2026) https://doi.org/10.1108/TCJ-08-2025-0285

View articletitled, Carbon & Whale: eliminating plastic waste through circular innovation

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Case Report April 24 2026

It takes a village: How can a startup thrive in a metaverse dominated by tech giants?

Stacey L. Howard-Malek; Fiona Schweitzer

The CASE Journal (2026) https://doi.org/10.1108/TCJ-02-2025-0037

View articletitled, It takes a village: How can a startup thrive in a metaverse dominated by tech giants?

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Case Report April 24 2026

Scaling sweat: Gymshark’s market expansion dilemma

Wilson Nih Ndasi; Babatunde Abina

The CASE Journal (2026) https://doi.org/10.1108/TCJ-10-2025-0352

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Case Report April 24 2026

Money for nothing

William J. Carty; Marko Horn

The CASE Journal (2026) https://doi.org/10.1108/TCJ-09-2025-0337

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Case Report April 24 2026

Scaling sustainably: the journey of SAGG Eco Village, Kashmir

Natasha Saqib; Burhan Shah

The CASE Journal (2026) https://doi.org/10.1108/TCJ-08-2025-0288

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Case Report April 22 2026

Mahindra Thar Roxx: gliding into the future of sports utility vehicles

Rashmi Mathur; Gaurav Mathur; Rakhi Raturi

The CASE Journal (2026) https://doi.org/10.1108/TCJ-05-2025-0183

View articletitled, Mahindra Thar Roxx: gliding into the future of sports utility vehicles

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Case Report April 20 2026

Dunzo’s battle for scale in India’s hyperlocal delivery market

Jaculine Priya; Sethupathy K; Rashmi N

The CASE Journal (2026) https://doi.org/10.1108/TCJ-08-2025-0302

View articletitled, Dunzo’s battle for scale in India’s hyperlocal delivery market

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Case Report April 6 2026

Blood, sweat and tax: Rochelle Courtenay’s fight for period equity

Chandra Vadhana Radhakrishnan

The CASE Journal (2026) https://doi.org/10.1108/TCJ-03-2025-0084

View articletitled, Blood, sweat and tax: Rochelle Courtenay’s fight for period equity

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Case Report April 2 2026

Northwest traffic supply (NWTS) case: considering the expansion of traffic sign manufacturing

Keith Carruthers; Marilyn Michelle Helms; Pat Ryle; Caleb Watkins

The CASE Journal (2026) https://doi.org/10.1108/TCJ-09-2024-0254

View articletitled, Northwest traffic supply (NWTS) case: considering the expansion of traffic sign manufacturing

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Case Report March 30 2026

Battle royale: the Epic fight against Google

Thorsten Zippan; Stephan Simon

The CASE Journal (2026) https://doi.org/10.1108/TCJ-10-2025-0359

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Case Report March 30 2026

Hurricane adaptation during climate change: the Tampa General Hospital and AquaFence® case

Bert Seither; Christopher Craig; Siyao Ma

The CASE Journal (2026) https://doi.org/10.1108/TCJ-09-2025-0332

View articletitled, Hurricane adaptation during climate change: the Tampa General Hospital and AquaFence® case

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Case Report March 27 2026

Stealing in the simulation

Kevin E. Phillips; Kathryn Weaver

The CASE Journal (2026) https://doi.org/10.1108/TCJ-01-2026-0005

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Case Report February 26 2026

The wrath of grapes – a sustainability case on the unsustainable impact of climate change on Salcheto winery

Albert Jolink; Eva Niesten

The CASE Journal (2026) https://doi.org/10.1108/TCJ-08-2025-0280

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Case Report February 26 2026

Country Delight: growth beyond the Milky Way?

Malay Krishna; Vidhula Venugopal; Kshitika Gala

The CASE Journal (2026) https://doi.org/10.1108/TCJ-06-2025-0189

View articletitled, Country Delight: growth beyond the Milky Way?

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Case Report February 19 2026

Must be Ruff: finding a balance must be ruff

Christine Pigsley; Melissa Diegnau; Cheryl Trahms Chapman

The CASE Journal (2026) https://doi.org/10.1108/TCJ-05-2025-0153

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Case Report February 17 2026

Wandi cravings on wheels: Wande’s food truck project

Chinomso Nwagboso; Yewande Ajilore

The CASE Journal (2026) https://doi.org/10.1108/TCJ-10-2025-0346

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Case Report February 17 2026

Redefining legacy: the strategic resilience of a woman leader in health care

Miray Rashad Barsoum

The CASE Journal (2026) https://doi.org/10.1108/TCJ-08-2025-0305

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Case Report February 17 2026

Dorman Product Inc: strategizing the market growth to sustain a century-old legacy

Aditi Singh; Ashish Bajpai; Masuna Venkateshwarlu; Rohit Kumar

The CASE Journal (2026) https://doi.org/10.1108/TCJ-03-2025-0069

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