Keywords: Coffee
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Case Studies
Case Provider: The CASE Journal
The CASE Journal (2022) 18 (4): 602–629.
Published: 09 May 2022
... due to a weak governance system. Case overview/synopsis The case deals with a RMB 2.2bn accounting fraud at Luckin Coffee Inc. (L.K.), a US-listed Chinese company, which led to a steep fall in its share price by more than 80% in April 2020. The company’s CEO had to resign in light...
Case Studies
Case Provider: The CASE Journal
The CASE Journal (2021) 17 (5): 660–672.
Published: 30 September 2021
... presents the story of Big Momma’s, a coffee shop in a deteriorated historic district in Springfield, Missouri. Big Momma’s owner Lyle, a black man in a predominantly white region, was new to the area and launched the business quickly, without much market testing of the concept or brand. Soon after...
Case Studies
Case Provider: The CASE Journal
The CASE Journal (2021) 17 (6): 910–937.
Published: 30 September 2021
... it challenging the police. That’s what this is about (McCleary and Vera, 2018).” Ram Subramanian can be contacted at: rsubram1@stetson.edu © Emerald Publishing Limited 2021 Emerald Publishing Limited Licensed re-use rights only Discrimination LGBTQ Human resources management Coffee...
Case Studies
Case Provider: The CASE Journal
The CASE Journal (2021) 17 (4): 625–646.
Published: 01 September 2021
...Heidi M.J. Bertels; David Desplaces Theoretical basis The case integrates frameworks on business models, the business model canvas (BMC) and Porter’s generic strategies in the context of the coffee industry in China. The case enables students to construct a Business Model Canvas for competing...

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