Keywords: Generic strategies
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Case Studies
Case Provider: The CASE Journal
The CASE Journal (2021) 17 (4): 625–646.
Published: 01 September 2021
...Heidi M.J. Bertels; David Desplaces Theoretical basis The case integrates frameworks on business models, the business model canvas (BMC) and Porter’s generic strategies in the context of the coffee industry in China. The case enables students to construct a Business Model Canvas for competing...

or Create an Account

Close Modal
Close Modal