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Keywords: Social leadership
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Case Studies
Case Provider:
The CASE Journal
The CASE Journal (2021) 17 (3): 333–373.
Published: 29 June 2021
.... In furtherance, the case presents Aristotle’s approach to creating a message for masses that include use of ethos, pathos and logos. Stood’s (2017) narrative, engagement and technology (NET) model of social leadership was used to analyse the characteristics of social leaders. Research methodology Prima facie...
