Teaching Note: Trigold Infra: the enigma of expansion

Hemverna Dwivedi is based at the Department of Management, IILM Academy of Higher Learning Lucknow, Lucknow, India. She is an assistant professor of marketing and strategy at IILM Academy of Higher Learning, Lucknow. She has received the title of “Honorable Mention” for case at global level. She was associated as an Analyst with Ernst & Young GDS, Gurugram. She has also presented research paper in various national and international conferences. Her research areas include Marketing, Influencer Marketing, Branding, Strategy, Green Luxury and Entrepreneurship. Her interest areas include writing, calligraphy, gardening and listening music.

Shubham Kumar is based at the Department of Management, Amity University - Lucknow Campus, Lucknow, India. He is a research scholar at Amity Business School, Amity University, Lucknow campus. He is pursuing PhD in marketing and has also qualified UGC Net Jrf examination in Commerce. He has published various research papers in international peer-reviewed journals of global repute. He has also presented research paper in various national and international conferences. His research areas include marketing, economics, sustainable livelihood and entrepreneurship.