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March 2024. Harshali, a visionary social entrepreneur from a small town in Chh. Sambhajinagar, Maharashtra, India looked for an opportunity to transform rural livelihoods. This led to the establishment of Shree Swami Samarth Farmer Producer Company (SSSFPC). With relentless determination, she overcame deep-seated skepticism and persuaded 33 farmers to join the initiative. Their collective efforts soon yielded remarkable economic improvements. However, Harshali now faced an even greater challenge – breaking entrenched gender norms to bring women farmers into the SSSFPC. The resistance was not just passive. It was deeply rooted in cultural traditions and male-dominated decision-making structures, making her next...
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